DispatchTrack is the global leader in last mile delivery management.
Challenge
Uplift awareness, credibility and perception of the brand to align with the company’s actual position in the market.
Approach
We designed and executed an aggressive PR plan that elevated the brand from an unknown solution to the global leader in the space through strategic media opportunities and weekly press coverage. Our work has successfully attracted industry attention and Fortune 500 customers with winning headlines, benchmark reports, visionary thought leadership, awards, and product launches.
Results
DISPATCHTRACK LANDS ON THE MAP
The year-long public relations program featured a steady drumbeat of media coverage spanning online, print and video with three major industry reports, compelling thought leadership campaigns, product announcements and ongoing company news. The company is now a go-to source for everything last mile with regular incoming interview requests.
BIG AWARD WINS
Supply & Demand Chain Executive – Top Supply Chain Projects 2022
AJOT – Top 50 Logistics Tech Providers
Food Logistics – Top Software & Tech Awards 2022
Supply & Demand Chain Executive – Women in Supply Chain
INDUSTRY REPORTS
Big & Bulky Last Mile Delivery Report
The Last Mile Holiday Perspective
The Last Mile Sustainability Perspective
Winning Headlines & Coverage
FREIGHTWAVES
Voice of the customer: On time rules in big and bulky last mile
DC VELOCITY
Survey: companies see potential cost savings in sustainability plans
TRANSPORT TOPICS
SUPPLY & DEMAND CHAIN EXECUTIVE
FOOD LOGISTICS
Why Digitizes Logistics Should be on the Menu for F&B Distributors
SUPPLY CHAIN BRAIN
INBOUND LOGISTICS
DC VELOCITY
Snapshot
175+
Articles Worldwide
Co-founder & COO Named
a Top Woman in Supply Chain
10+
Byline Articles