We never wait
for the news.

House Communications is a boutique public relations agency that builds content and drives brand awareness, perception, and behavior. We design strategic communications programs for fast-growth companies and industry disruptors in emerging markets. With both agency and in-house experience, we operate as your “in-House team” and never hand off the account to junior team members which happens at large agencies. We’ve purposely remained nimble and aggressive. We are creative, tenacious, and, almost without fail, disruptive.

Busy founders, CEOs, and marketing directors have better things to do than hand-feed their PR agency. We don’t need announcements to amplify your message. Instead, we get into the fabric of the business, find the stories that will make a difference, and push those stories to the channels that are most effective. 

Our programs elevate brand awareness, build industry credibility, and drive sales. We spark interest and retain the attention of the customers that matter most through proactive and reactive outreach daily, customizing pitches for individual reporters to wedge into trends, issues, and storylines that are relevant to both the news cycle as well as our clients’ positioning in the market. 

We’ve worked extensively with fast-growth B2B companies for more than a decade across a broad range of sectors including jobs and staffing, financial services, insurance, telco, marketing, big data, mobile, business intelligence, retail, and restaurants among others.




acquired by Allstate for $1.4B

Deliv acquired by Target

IPO in 2020

acquired by Facebook


Looker acquired by Google for $2B

oDesk to Upwork IPO

acquired by Telefonica


Image - Elizabeth Pera Gordon

Elizabeth Pera Gordon

Elizabeth is an expert media strategist known for her ability to secure high impact and strategic media placements while driving expert commentary and thought leadership campaigns. Her PR campaigns elevate brand awareness, build industry credibility, and drive sales. With both agency and in-house experience managing large-scale PR programs, she has developed, implemented and executed communications strategy for various companies from fast-growing, venture-backed startups to large multinational companies and companies in-between.

She has also served as an advisor to multiple nonprofit organizations including Build and Him For Her, and has guest lectured on PR strategy at Stanford University.

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Jordan Turner King

Jordan is a senior account manager and content strategist who helps secure high impact media coverage across mainstream, business, tech and trade industry publications. She is responsible for all industry research and has her fingers on the pulse of the trends and issues journalists and their readers care about most. She is an accomplished writer regularly drafting press releases and thought leadership articles.

She designs and executes social media campaigns for clients through high-quality, creative content on LinkedIn, Facebook and other social sites to amplify the company’s brand, engage with the important industry influencers, and increase followers. In addition, she manages executive speaking programs and analyst relations having fostered key relationships with the top firms.

Jordan is the resident data expert for the agency, creating thought-provoking surveys that have garnered the attention of major media outlets. She also manages PR performance metrics for clients.

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Laurie Gibson

Laurie has over 20 years of experience in public relations and software sales. She has extensive expertise delivering results for enterprise software companies large and small as well as SaaS companies. She has built a reputation as one of the best media relations’ pros in the business. She gets coverage even when it doesn’t seem possible, and she has a lot of fun in the process. She focuses her efforts on developing and implementing successful media relations programs for her clients.

She has worked in agencies and corporations and has experience with all types of media, including print publications (IT, vertical, and business), online venues (news sites, newsletters, etc.), and broadcast (TV and radio). She secures coverage by proactively pitching client news, contributed articles, customer stories, feature stories, and product reviews.

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Gail Norris

Gail brings 30 years of journalism, marketing communications, public relations and public policy advocacy experience to House Communications. A quick study on virtually any topic, thanks to more than a decade of enterprise reporting, Gail can adeptly tackle any writing assignment – from press releases, contributed articles and white papers to blogs, advertising campaigns, web content and marketing collateral.

Throughout her career, Gail has worked in a variety of industries, including wireless and landline telecommunications, cloud, IoT, 5G, network security, clean-tech, martech, healthcare IT, medical devices, location-based services, government contracting, trade associations and venture capitalists. Her published work on behalf of clients has appeared in numerous prestigious publications, including Fortune, Forbes, GigaOm, Network World, VentureBeat and Wired. As a reporter, Gail won a Jesse H. Neal Editorial Achievement Award for coverage of rural telecom and Internet issues in tele.com magazine.

Image - Stuart Froman

Stuart Froman

Stuart has been a professional writer and writing instructor for more than 35 years. He served as a marketing director for two high-tech companies and as an editorial director for a public relations agency. Over the last 25 years, he has specialized in writing and editing for the technology industry and has supported PR and thought leadership efforts with contributed articles, press releases, blog posts and whitepapers.


Recent areas of focus have included information security, data management and governance, enterprise and SaaS applications, and digital transformation. Through agency engagements and direct consulting, he has worked on projects for scores of companies of all sizes, including Appen, Avaya, Cisco, Cloudera, Dell Software, Fujitsu America, GridGain, HP, IBM, McAfee, NetApp, Okera, Proofpoint, Protiviti, and Zuora.