Bluedot provides location technology for the mobile apps of the largest restaurant and retail brands including McDonald’s, KFC, and Dunkin’.
Challenge
Breakthrough a very competitive landscape with larger, more established players.
Approach
Designed a public relations plan that differentiated the company with announcements, hard-hitting thought leadership articles, and compelling research reports. Garnered relationships with key industry journalists and media outlets that now rely on Bluedot as a go-to source for content.
Results
BLUEDOT RISES ABOVE THE COMPETITION
With Bluedot’s high-impact media attention, top branded industry reports, and stellar thought leadership, it’s no wonder Fast Company named them the most innovative company of the year.
TOP INDUSTRY REPORTS
State of What Feeds Us Reports
Holiday Shopping Habits Reports
Convenience Experience Report
PRESTIGIOUS AWARD WINS
Fast Company’s Most Innovative Company Award – #1 in Dining and Hospitality
Stevie Awards – Most Innovative Tech Company of the Year
Nation’s Restaurant News – Power List
QSR magazine – Applied Tech Awards
Winning Headlines & Coverage
QSR MAGAZINE
CSP
6 in 10 Americans Consider a C-Store Meal When Buying Fast Food
RETAIL DIVE
Nearly half of Gen Z, millennials to relon on buy now, pay later this holiday: report
NEW YORK TIMES
Drive-Throughs That Predict Your Order? Restaurants Are Thinking Fast
HOSPITALITY TECH
AXIOS
BUSINESS INSIDER
C-STORE DIVE
What gas and convenience brands can learn from restaurant innovations
RESTAURANT BUSINESS
C-STORE DECISIONS
Snapshot
200+
Articles
Most Innovative Company
Award – #1 in Dining and Hospitality
11
Industry Reports